Who Needs TV for News? Social Media Will Do

From —Rimma Kats

Most social users stay informed via Twitter or Facebook

Pew Research Center survey of US social media users found that more are turning to Twitter, YouTube—and even Tumblr—to get news.

Take Twitter, for example. More Twitter users (74%) said they are getting news from the social network than said the same in 2013 (52%).

Social Media Platforms from Which US Social Media Users Get News, 2013, 2016 & 2017 (% of respondents)But it’s not just Twitter.

More people on YouTube—a platform that’s not necessarily known for news content—are also turning to the site for news. In 2013, 20% said they did. Fast forward to 2017, and that number has increased to 32%.

And news-seeking among Snapchat’s users also increased by 12 percentage points between 2016 and 2017.

Separate June 2017 data from Kantar, which analyzed the social platforms US users had accessed in the past week, found that by far the highest proportion of respondents—85%—accessed news via Facebook.

By contrast, 39% said they did so via YouTube and almost as many (35%) through Twitter.

Google Maps Android app adds ‘find parking’ feature to show you nearest parking garage

Starting this week, Google Maps users can tap the ‘find parking’ button on the Android app to see a list of parking garages and lots in 25 US cities. From Amy Gesenhues Google Maps is making it easy for Android … Continue reading

As Amazon continues its rampant growth, will traditional retailers survive online?

In Q1 2017, Amazon owned a 40.9% share of online sales dollars, while the No. 2 online retailer, Best Buy, didn’t even get 3%. From Amy Gesenhues Amazon CEO Jeff Bezos has a knack for keeping his e-commerce site front … Continue reading

How to search Google: 10 advanced tips and tricks

From Derek Walker at PC World These hidden tricks that will help you find what you need faster. No matter how good you may be with Google search, there’s always something new to learn given Google’s constant tweaks. This perpetual … Continue reading

Driving local marketing change with Uber, Lyft and self-driving cars

Columnist Brian Smith explains how ride-sharing services and self-driving cars will open up a host of new opportunities for local businesses. From Brian Smith A Are you ready for pay-per-car marketing? That’s right, PPC is about to take on a … Continue reading

More than eight in 10 internet users will use a mobile phone to access the web regularly in 2017

This is why we build all our new websites and website redesigns to be mobile-friendly! From eMarketer According to eMarketer’s latest estimates, there will be just 17.9 million desktop/laptop-only internet users in the US this year, down from 20.3 million … Continue reading